HOME / Graphic DesignGraphic Design
An assortment of design work from the Clinic, projects done during school, and projects done with clients.
Although Graphic Design is not my professional focus, I think there is good insight in showing this type of work as well. Highlighting some of these designs showcases my adaptability, design background, and more insight into my personal aesthetic.
GRAPHIC DESIGN | Cleveland ClinicCleveland Clinic Diet App Logo
ROLES — GRAPHIC DESIGN, UI DESIGN, DESIGN THINKING
The Cleveland Clinic is launching a diet app partnered with another company that uses our branding, content, and doctor insight. The actual app was designed through the partnered company, however executives were unhappy with some of the design elements they were producing for it - so a custom logo was needed.
GRAPHIC DESIGN | Cleveland ClinicInteractive Micro-Content
ROLES — UI/UX DESIGN, DIGITAL CONTENT DESIGN, INTERACTION DESIGN
We use interactive micro-content across our sites and blogs. These interactive pieces can help explain serious medical topics in a condensed, user friendly way to patients, help traffic and time spent on page, as well as offer additional ways of connecting with our user base.
Graphic Design | Cleveland ClinicIllustrations and Animations for Digital Products and Social Media
ROLES — UI DESIGN, DIGITAL CONTENT DESIGN, BRANDING
Apart from typical UX Design, I have also contributed and established a design style for illustrations and animations that are posted on our site and on social media.
Personal Work:
GRAPHIC DESIGN | Personal BFA: The Commodity of Creativity
ROLES — RESEARCH, CONCEPT, PHOTO, LAYOUT DESIGN, PRODUCTION
A BFA examining the harmful effects of fast fashion in relationship to the commercial art, advertising, and marketing that is used to whitewash and sell these harmful commodities - covering up the effects production has on the environment and the worker.
GRAPHIC DESIGN | Personal Law Firm Branding
ROLES — LOGO DESIGN, BRANDING DESIGN
A branding exercise for a law firm. Using unique and experimental typography to create a logo that balances classical and modern elements. Making sure the firm is seen as modern, yet conveying the associations of trust, structure, and professionalism that one desires when hiring an experienced lawyer.
Graphic Design | In-Class ClientGervasi Solera Packaging
ROLES — BRANDING, PACKAGING DESIGN
A label concept for a new blend of wine produced by Gervasi Vineyards. Solera is a product mixed from multiple ages and profiles of wine. Given the way it was produced, the concept for the branding was to create a label that collaged different labels to reflect different aesthetics in label design from different time periods (similar to the way the wine is created from different ages).
GRAPHIC DESIGN | PersonalCivilization Cafe Rebranding
ROLES — BRANDING, PACKAGING DESIGN
Rebranding a coffee shop in Tremont, giving the Cafe a logo that properly matches the aesthetic of its interior through references to vintage Italian packaging design and modern branding.
GRAPHIC DESIGN | Personal & In-class clientsAssorted Logos
ROLES — LOGO, BRANDING
A few other logo and branding designs done for school projects - a few with real world clients and others for personal projects.